Free nationwide shipping for orders PHP3,000 and up ✈️

Hey There!

We noticed that you're not from the Philippines!.
To provide you with the best possible shopping experience, we recommend using our International Store instead.

Visit the International Website
10% OFF*

*for first-time buyers who are subscribed to our newsletter


10% OFF*

Introducing Hydroxyapatite: A Vegan, Cruelty-Free, and Natural Oral Ca

Glow Hub People
SEPTEMBER 15, 2022

Introducing Hydroxyapatite: A Vegan, Cruelty-Free, and Natural Oral Care Alternative

Introducing Hydroxyapatite: A Vegan, Cruelty-Free, and Natural Oral Care Alternative
Reading Time: 3 minutes

Here’s an unusual question to ask—what causes you pain? There could be endless answers to this question, but for us, it’s cavities.

Tooth decay is the second most common disease in the world. As surprising as it seems, poor oral health can lead to bacteria that can directly enter our bloodstream, which can then lead to several health problems. The good news is that it's preventable! With proper oral hygiene, it's possible to make teeth more resistant to decay.

The Problem with Fluoride Toothpastes

One of the most used products for oral hygiene is fluoride toothpaste. Studies show that contrary to previously held beliefs, most effects of fluoride are topical (read: surface-level). Fluoride has a secondary effect as well - it can interfere with the activity of enzymes, like the ones bacteria use to convert sugars into acids.  Since tooth decay is a universal problem, a simple method of prevention would be the addition of tiny amounts of fluoride to drinking water or water fluoridation, which sounds like a welcome solution.

Thankfully, modern oral care brands like Gem bring attention to a science-backed alternative toothpaste: hydroxyapatite. Tooth enamel is mostly composed of hydroxyapatite, a substance readily damaged by acids. While you won’t find the ingredient in most major drugstore brands’ formulas, hydroxyapatite has over four decades of research and dental care applications to back it up. More than that, it’s also non-toxic and biocompatible, making it a viable option for those seeking natural oral care solutions.


Gem’s Triple Whitening Toothpaste is an ideal source of hydroxyapatite and a great addition to your oral dental hygiene kit. This fluoride-free toothpaste is vegan and cruelty-free, non-gritty, and removes stains naturally.  Since your teeth enamel is 96% hydroxyapatite, it naturally re-mineralizes your weakened and demineralized teeth and gives you a bright white smile with less sensitivity!

What is Hydroxyapatite?

Hydroxyapatite is a naturally occurring form of calcium phosphate mineral. This mineral has good biocompatibility, meaning that it’s highly compatible with living tissues. So, hydroxyapatite is ideal for bone and teeth repair.

What Does Hydroxyapatite Do?

Hydroxyapatite is a major component of our teeth and bones. 90% of the tooth enamel and 60% of bones consist of this mineral. It provides rigidity to teeth and bone structure, repairs cavities, and regenerates teeth and bones. It also minimizes teeth sensitivity after whitening.

How Does Hydroxyapatite Work?

The acid produced by food particles that remain in the mouth exposes tooth enamel to corrosion, causing teeth to develop small cracks due to demineralization. That is where hydroxyapatite comes in. It fills the micro-cracks in a process known as remineralization. This compound also restores tooth enamel and rebuilds the root source of cavities.

Due to hydroxyapatite’s natural re-mineralizing and restorative properties, it has become a healthier and better alternative to fluoride in toothpaste.

The Bottom Line
Your dental health is not just about having a warm, beautiful smile. Good toothpaste not only cleans your teeth by removing debris–it also plays an important role in regulating bacteria and balancing your oral health overall. Make your switch today to a fluoride free alternative – Gem's Triple Whitening Toothpaste which comes in two variants: Crisp Mint and Apple Mint.


How to Choose the Right Face Massage Tool: A Beginner’s Guide

NOVEMBER 08, 2023

How to Choose the Right Face Massage Tool: A Beginner’s Guide
Social Impact Through Conscious Collective

JUNE 08, 2023

Social Impact Through Conscious Collective
Decoding Sunscreen Terms

MAY 26, 2023

Decoding Sunscreen Terms